its time to activate your audience™️
With Business Growth Strategist and Serial Entrepreneur Julie Creffield

Do you feel frustrated because no matter how much you post, nobody buys from you?
Whats the point in growing an audience if you can’t get the folks already in your world to engage…and by engage I ULTIMATELY mean to happily buy products, services and programmes from you….and then run off and tell everyone else just how wonderful you are.
Maybe you have a smallish audience and you wonder if that’s what’s holding you back? Well, what if I told you that you DO NOT need to grow your audience to grow your business?
In fact, I can show you a way to make BIG SALES with a tiny audience.
Activating your audience is about sales….and lots of small business owners have BIG issues when it comes to sales. They don’t want to come across as pushy, sleazy, or desperate…and so they go completely the other way round, and folks don’t even know when you have something on offer.
And that isn’t helpful to anyone.
I’m Julie (you can find out more about me below), and this is what I do.
I help small business owners to get noticed online, stop second guessing themselves, and take strategic (yet creative) action, so they can make more sales, and get on with the work they are actually supposed to be doing in the world.
What if activating your small audience and making more sales got to be easy?
SO THEY CAN GET ON WITH BEING THE STAR OF THEIR SHOW.

Nobody in the history of small business went into business to actually do sales*
* apart from actual sales people and let’s face it they are just weirdos lol
The point is very few of us start out being very good at selling but the longer we accept this flaw the harder we make it for our business to grow.
Often it is due to our own experiences of being sold to, appropriately or otherwise, and the emotional fall out of not making as many sales as we like perhaps…but ultimately we have created a whole heap of barriers to us getting our products and services out to the people that need them.
And that isn’t helpful to anyone.
Add to this the fact that there are lots of folks teaching how to do sales in the online world that feel aggressive, complicated, or damn right unethical…what do we do? We pull up our big girl (and boy) pants…and we face the fear and sell it anyway.

SO WHAT MY BIG FAT SALES CHALLENGE?
The Big Fat Sales Challenge helps you to create your own way of doing sales that works for you and your business.
We take the bits that feel difficult, we explore why they feel so icky, and then we try make them fun, we turn this whole sales thing into a game, set ourselves targets, drum up a bit of healthy competition AND we go through it together….testing and trialling things as we go.
More than 500 small business owners have taken part in this challenge (previously known as The Grand in Your Hand Challenge) making hundreds of thousands of pounds of sales and this new and improved version has simplified the process and added tactics and strategies that are working NOW.
Over the 7 days of the challenge, you will actively take a product or service to market, whilst also exploring your own sales process, and identifying what’s working and what’s not….while increasing your visibility, building your audience, and establishing trust.
You’ll be given a framework to work within, which is 100% tweakable to your niche, selling style, and belief system around selling, and you will be supported in the challenge Facebook group to hit your targets and become a more confident salesperson in your business.
SO WHAT is the activate your audience™️ system?
It is the methodology I use for myself and with my clients to help them increase their influence, impact and of course income…having taught this to more than 500 small business owners in the last 3 years.
What does it include?









VALUE $500+
The methodology is 100% tweakable to your niche, selling style, and belief system around selling, supporting you to hit your targets and become a more confident salesperson in your business

Sales are the lifeblood of your business
And it is a skill that you can improve as you grow
This programme is perfect for you if in the last 30 days you have experienced any of the following...
- PROCRASTINATION
- FEAR OF SELLING
- VISIBILITY PROBLEMS
- LACK OF CLARITY
- LITTLE TO NO MOMENTUM
- CASH FLOW ISSUES
- CONFUSION OVER YOUR BUSINESS MODEL
- A DROUGHT OF IDEAS

From January 2022 this programme will be priced at £149
Sales are the lifeblood of your business
This bundle is perfect for you if in the last 30 days you have experienced any of the following...
- PROCRASTINATION
- FEAR OF SELLING
- VISIBILITY PROBLEMS
- LACK OF CLARITY
- LITTLE TO NO MOMENTUM
- CASH FLOW ISSUES
- A DROUGHT OF CREATIVE IDEAS
Surely you'd prefer to instead...
- HAVE A SIMPLE PROCESS THAT TAKES THE STRESS OUT OF SELLING
- BE ABLE TO LEVERAGE YOUR NETWORK INSTEAD OF HAVING TO FIND NEW PEOPLE ALL OF THE TIME
- CREATE A LAUNCH PLAN THAT WORKS FOR YOU
- AVOID THE PANIC, THE INSECURITIES AND THE OVERWHELM
- HAVE A SIMPLE CASH GENERATING SYSTEM YOU CAN USE AS OFTEN AS YOU LIKE
Take some action with these 3 simple steps.
GET CLEAR ON THE OFFER
If you don't love your products and services nobody else won't, so we start there. We focus on a no-brainer offer that your ideal client will want to snap up the minute they hear about it.
DRUM UP LOVE & SUPPORT
Before attempting to make the sale we increase your visibility, remind people why they love you and what you do...and then we create a bit of a buzz.
IMPLEMENT YOUR PLAN
Now it's time to implement the sales plan, consistently, confidently and in a way that makes this easy to rinse, tweak and repeat over and over again.
A simple process to follow that takes the stressful emotion out of selling to your audience
Leverage the people you already have in your world rather than trying to find new people all the time
Understand the numbers, the conversion rates, the data...instead of just guessing at how many people might buy
Create a launch plan that is unique to you and in alignment with your values...that can evolve as you do
No need to reinvent the wheel every time you launch
Avoid the panic, the insecurities and overwhelm of launching
Have a simple cash generating system that you can use as often as you require








HOW MUCH COULD I MAKE?
As part of the sales challenges, the results are varied, as it depends on so many factors, for example, how established you as the business owner is, how exciting your products or services are, how big your audience is, how committed you are to being visible.
In previous sales challenges, clients have made anything from their first-ever $20 digital offer sale to £22,000 of contracted work and everything in between.
- Lisa made £16,000
- Cathy secured £22,000 in contracts
- Maria had to create a waitlist for her services (and she put up her prices)
- Alice sold out her first every group programme and had her first-ever 5 figure launch
HOW MUCH COULD I MAKE?
The results are of course varied, as it depends on so many factors, for example, how established you as a business owner, how exciting your products or services are, how big your audience is, how committed you are to being visible.
In previous sales challenges with me using this system, clients have made anything from their first-ever $20 digital offer sale to £22,000 of contracted work and everything in between.
- Lisa made £16,000 in her first group programme
- Cathy secured £22,000 in contracts
- Maria had to create a waitlist for her services (and she put up her prices)
- Alice sold out her first every group programme and had her first-ever 5 figure launch
- Erin made £4500 in 48 hours, with a £40 a month membership
- Jeremy who HATES sales, recruited 5 cohorts of clients in 2020
FYI – It’s probably worth me noting I usually charge in British Pounds, I mean I am based in London after all. However I am testing this bundle with a global audience, and so testing the impact of taking payment in US dollars.
I test EVERYTHING!!!!

And who even am I to be teaching you this stuff?
I am a business growth strategist and solopreneur of 20 years who helps small business owners think bigger and perform better. I focus primarily on the scaling of their ambition, audience and authority…they are all interconnected in my view.
During my two decades of building, scaling and leveraging large scale community events, movements and campaigns, I know how important it is to get bums on seats and cash in the bank…I’ve activated millions of people, and often from hard to reach groups.
In 2020 I had 3000+ paying clients.
Activating people is literally my zone of genius.
That’s me with my 8 year old daughter Rose BTW, becoming a single parent 7 years ago prompted me to get my finger out and apply what I knew from my audience development years, to my growing online business…two 6 figure ventures later, and the rest is history lol

GRAND IN YOUR HAND
My original sales programme was called a Grand in Your Hand, and the average money generated during the challenge was £1000 across the participants, meaning some made zero and some made £6 or £7K in sales.
Often the sales came in future attempts at selling, or in clients booking in for services the week after the challenge ends, after seeing that business owner show up more often online.

MY BIG FIVE LIST
Want to find out what my clients and I are up to each week?
Join my BIG FIVE LIST where every Monday morning (ish), I will share 5 things to motivate, inspire or activate you into thinking BIGGER or doing BETTER in your business.